Learn Digital Analytics

These resource guides will provide the step-by-step directions you need to learn digital analytics. That way you can get the most value from your analytics.

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How to Setup Google Analytics

Google Analytics provides you the data you need to get a clear picture of what is happening on your website. We’ll walk you through exactly what you need to do to get the most value out of Google Analytics.


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Tracking Events in Google Analytics: The Complete Guide

This is the complete guide on tracking events in Google Analytics. Learn what events are, how to configure and test them, and where to review the data.